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stats - investors - Brief Article - Statistical Data Included

Direct - May 1, 2001

Among investors, women are the largest demographic group. About 47% of investors are women; 44% are men.

Fifty-four percent of investment clubs are women-only; 38% admit men and women and 8% consist of men exclusively. The average member invests $46 per month.

Women typically invest more conservatively than men. About 50% of females consider receiving regular dividends just as important as growth in investment value. Only 13% accept large risks when seeking financial gain.

Most investors are under 50 years old and only half have college degrees. Younger people prefer to manage their own portfolios. Older individuals often rely on financial advisers.

Eighty-four percent of investors contribute to retirement plans. Some 53% own company or mutual fund stocks, 41% own bonds and around 13% invest in commodities or futures instruments.

Approximately 35% of those who invest hold white- or blue-collar jobs; another 29% are professionals or managers. About 10% of the total group work as homemakers.

The Internet has become the primary source of financial news and information for 37% of investors, magazines for 23% and newspapers 20%.

Less than 20% of investors are considered financially literate. Two out of three don't have a financial plan and 90% never check an adviser's disciplinary background. Only about half of those who invest understand that the purpose of diversification is to reduce risk.

Generation X investors accept more financial risk than other age groups. About 41% of Gen-Xers have made speculative investments in new companies based on growth potential compared with 28% of the general population.

Sources: Nasdaq; Princeton Survey Research Associates; Social Investment Forum

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